A super Cleaning shampoo, which helps remove even the toughest stains and odors, it contains optical brighteners which enhance the dog's natural color, it is safe for all colors but is highly recommended for whites, blacks, silvers, creams. Professional Formula Whitening Shampoo contains all natural, healthy ingredients, and contains no peroxide, bleach, silicone or blueing products which adversely affect skin and hair.

Contains coconut oil.